Effortless National Day decoration with integrated design and installation service
How we helped a 2-man outreach team decorate the campus effortlessly like a big marketing campaign
|Design Concept||Custom Illustrations||Managed Print and Installation|
|Managed Print and Installation|
Client + Challenge
Lifelong Learning Institute @ Paya Lebar is a Continuing Education & Training (CET) campuses for adult learning. Every year, they will outsource the decoration to the facilities team, but they want something different this year. We were tasked to help with the graphics presentation of the festive.
Lifelong Learning Institute
11 Eunos Road
“Our previous decorations look old school”
Every 9 August, the space is decorated with Singapore flags littered around. Some vertical banners are placed on the pillars around the campus. Pretty thoughtless, but it gets the job done. However, we think it can be better like how the shopping malls and some of the office buildings in CBD do it. Our colleagues at One Marina Boulevard have customised banners and decals, so why not we have them at our site too?
At the end of the project, Lifelong Learning got:
- Modern and unique decoration that resonates with their crowd profile
- Pre-launch visualisation for key touch point to be sure how it looks before production
- Managed print and installation service of the campaign collaterals.